It’s common knowledge that social media has changed the world of marketing, but how well do we really understand these changes – and more importantly, what can we do as marketers and entrepreneurs to capitalize on them?
Whether you’re new to the world of online marketing or a seasoned pro, this session will look at content funnels and social media from a fresh perspective to help you come up with new ideas and strategies to grow your audience and boost conversions. We’ll talk about the concept of giving away value to drive your sales funnel, and compare different experiences of how this idea can be applied in practice.
I’ll share some of my own experience working on email marketing, SEO blogging, and Facebook Ads strategies with a small family brand from the UK, as we each learn from one another to improve our skills and achieve greater results.
In the last part of the workshop we’ll go over the Facebook Ads platform where I’ll provide an intro of some tips and best practices while we go through the process of creating our own ads using what we have learned.