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Are you design-thinking your way forward? Are you a lean start-up disciple? Are you challenged by understanding what these entrepreneurial methods are, what they do, when to use them, and when not?

Join René’s session at Factory Berlin Görlitzer Park to understand how you can be ‘ecologically rational’ in choosing your entrepreneurial approach, and how a method by the name of effectuation is working just fine under circumstances of high uncertainty.

About the speaker
René Mauer is Professor for Entrepreneurship and Innovation at ESCP Europe’s Berlin campus and research director of ESCP Europe’s Jean-Baptiste Say Institute for Entrepreneurship. He also co-owns a family business, and has been a co-founder of a variety of businesses.


Please note, this is a member only event.



November 22, 2018

2:00 pm - 4:00 pm


5th Floor Cinema, Factory Berlin Görlitzer Park


Member Event

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