Community clubs – unlike traditional coworking spaces – are more about connections and less about answering emails from pretty communal tables. Getting in might be hard (Factory Berlin being high up in terms of the waiting list), but making the most of your new membership can be even more challenging to navigate.
To get you past those difficult first days, here’s an insider’s guide exploring three winning strategies our successful members stick to:
1. Make Friends with the Staff: most often than not, people in the team are amongst the best connected within the community. The friendly receptionists you say hi to in the morning – they probably know of other members that could help out with that new product launch of yours. Get to know them, like you would with any other potential business partner.
2. Don’t Make It About You: … you’re at a meet and greet (or some Friday night check out drinks). You meet someone new. And the first instinct is to go on about the last project you got to work on, or how difficult it is to find a great UX person nowadays… Don’t do that! Give others a chance to reveal themselves to you. Ask about their struggles, what makes them happy, the last time they’ve visited home. Create rapport. Build trust. And just then explore ways you two could work together.
3. Give Help to Get Help: per the previous strategy, always make sure you help out fellow members (but don’t stretch yourself too thin, either 🙂 ). This fosters the growth of a genuine relationship – as opposed to a ‘Hey-hey/ What’s new/ Great, thanks, you…’. Real relationships you establish with other members of the community bear real fruits, which can come in the form of party invites, fun weekends adventuring, industry events, and, why not … initial investment in your future business!